Original brand name manufacturer

Synonymes ou variantes : OBM
Own brand manufacturer
Équivalents : Fabricant OBM
Fabricante de marca original
Domaine : Production organization
Transnational corporation

Définition

Company that manufactures its own line of branded products.

Description

The own brand manufacturer may be an original design manufacturer (ODM) that moves up to produce and sell under its own name.

Relations sémantiques

Hiérarchiques

Manufacturer
GLOBAL SUPPLY CHAIN
GLOBAL VALUE CHAIN
Original design manufacturer
Original equipment manufacturer
© Jeanne Dancette