En Es Fr

Original brand name manufacturer

   Imprimer  
Synonymes ou variantes : OBM
Own brand manufacturer
Équivalents : Fabricant OBM
Fabricante de marca original
Domaine : Organisation de la production
Entreprise multinationale

Définition

Company that manufactures its own line of branded products.

Description

The own brand manufacturer may be an original design manufacturer (ODM) that moves up to produce and sell under its own name.
Dictionnaire analytique de la mondialisation et du travail
© Jeanne Dancette